About

You can watch 99 Francs (2007) for free on Hoopla, rent on Apple TV+, or buy on Apple TV+.

Paris, France, 2001. Octave Parango, a young advertiser working at the Ross & Witchcraft advertising agency, lives a suicidal existence, ruled by cynicism, irresponsibility and debauchery. The obstacles he will encounter in developing a campaign for a new yogurt brand will force him to face the meaning of his work and the way he manages his relationship with those who orbit around his egotistic lifestyle.

Neon lights and shallow consumerism collide in this frantic, cynical satire of the French advertising world. Follow a hollowed-out creative through a blur of excess and yogurt-branded absurdity to see if any soul survives the pitch.

Trailer