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You can watch Shark Week (1988) for free on Spectrum On Demand.

The Discovery Channel's Shark Week, first broadcast on July 17, 1987, is a weeklong series of feature television programs dedicated to sharks. Held annually, normally in July or August, Shark Week was originally developed to raise awareness and respect for sharks. It is the longest-running cable television programming event in history. Now broadcast in over 72 countries, Shark Week is promoted heavily via social networks like Facebook and Twitter.

Witness the moment a summer tradition turned ocean predators into global icons. This vintage broadcast captures the raw, unpolished fascination that transformed misunderstood hunters into the world's most famous aquatic celebrities.

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